Home Page Shopify SEO Schema Implementation

Your homepage should contain two types of  schema:

• Organization
• Website

Home Page: Organization

Google recognizes your page as representing a business by its organization schema. This way, Google provides information about your business, such as your name, address, and URL. 

Add the schema markup using the JSON-LD format. Here is an example of a basic schema markup for a home page:

1. Access your shopify admin panel 
2. Look for the “theme.liquid” file and click to open it.
3. Within the “theme.liquid” file, find the area where you want to add the schema markup. Typically this is just above the closing tag. 

Example:

<script type="application/ld+json">

{

  "@context": "http://schema.org",

  "@type": "Organization",

  "name": "Your Organization Name",

  "url": "https://https://www.yourwebsite.com",

  "logo": "https://https://www.yourwebsite.com/logo.png",

  "contactPoint": [{

  "@type": "ContactPoint",

  "telephone": "+1-123-456-7890",

  "contactType": "customer support"

  }]

}

</script>

It is generally recommended that organization schema be placed on the home page of a site. In many cases, however, it is placed on every page of the home page. In some cases, however, it is inserted on every site page

Test the validity of your schema markup using the Google Structured Data Testing Tool or other similar tools to ensure there are no errors and no warnings.

Note: Schemas will provide Google with more information about your business as a whole and can influence things such as knowledge panels. The organization schema, on the other hand, has a slightly lower priority because it only affects one page.

Home Page: Website

Schema.org defines a website as a search of related web pages on the same domain.

Example:

<script type="application/ld+json">

{

  "@context": "http://schema.org",

  "@type": "WebSite",

  "name": "Your Website Name",

  "url": "https://https://www.yourwebsite.com"

}

</script>

Test the validity of your schema markup using the Google Structured Data Testing Tool or other similar tools to ensure there are no errors and no warnings.

By adding the appropriate SEO schema markup to your Shopify home page, you can provide search engines with structured data that helps them understand and display your website information more effectively in search results.

Read this Blog and Find:- Improve SEO in Shopify