Under each tab a list of all the URLs for which Google is getting the respective error.
Soft 404 errors.
This is the error Google gets when the URLs are missing but the server does not send 404 responses. This usually happens when you have removed some tags or page no. of a paginated URL that doesn’t exist anymore. You do not need to worry about these URLs as these do not hurt SEO.
What you need to worry about are the Not Found errors. You can find those under the Not Found tab as shown below.
4. How to Handle the 404 Errors
Redirect 404 Error Pages to a New Page
A Redirect is used to redirect customers from an error page to a different page on your store you want them to go. However, it is always best to redirect product pages to a similar product or the collection pages.
For example, you can create a redirect to send your customers to your homepage or a new product page.
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301 Redirect:
301 redirect it is the safest way to ensure search engines and browsers of all kinds give full credit for any 404 error redirect that you do. It involves permanently redirecting one URL to another.
When you create a 301 redirect, it will send visitors and search engines to a different URL than the one they originally requested.
How to set up redirects in Shopify store
Once you see the list of broken links, download the list of the URLs on either CSV or Google Drive.
Step 1: Go to your Shopify dashboard and click on the navigation section on your left sidebar on the menu.
Select “Navigation” on your Shopify dashboard
Step 2: In the page loaded you will find a link URL Redirects. Click on “Add your first URL redirect”
Step 3: Add the current URL and where you want to 301 redirect to.
Create a custom 404 page
You will be able to redirect the URLs only when you have detected the 404 error.
You can create a custom 404 page where you can put some content to help the visitors find what they are looking for. You have to add elements in the 404 templates by editing the theme files.
You can create a custom 404 page where you can put some content to help the visitors find what they are looking for. You have to add elements in the 404 templates by editing the theme files.
5. When do you get a 404 Error for the Shopify Store?
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You will get the 404 error if you earlier had any products/collections/pages which were indexed in Google and other search engines but now those product/collections/pages do not exist anymore.
You can delete those or changed the URL.
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If you have misspelled or typed the wrong path after the domain name, then also you will get the 404 error.
6. How “404 Page Not Found” Comes
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When content is removed:
The first reason the 404 error comes is when content on a site has been deleted or moved to another URL. When that happens, the link or URL will no longer exist on your site when your site visitors clicked on.
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Incorrect URL:
Sometimes, the 404 error is not your fault; the site visitor might have typed in an incorrect URL. If a visitor misspells or types the wrong path after the domain name, the user is likely to get “404 Page Not Found”.
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When files or images in the content are removed:
Another reason could be that a link, files, or images in your site’s content have been removed or deleted without adjusting the internal links accordingly.
Example: when products/collections/pages indexed in Google and other search engines do not exist anymore.
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Dysfunctional domain name:
If the entered domain name is no longer functional or no longer exists, a page will show “404 Page Not Found”.
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When the server connection is broken:
Search Engine Results Page (SERP) will also show “404 Page Not Found” if the connection to the server responsible for your website is broken or not running.
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When a domain name cannot be converted to an IP address:
For any page to show on the internet, it requires a unique numerical code known as an IP address.
An example of an IP address is 71.183.411.80. Since numeral data is hard to keep in memory, the IP address features a human-friendly name known as the domain which is what users click on.
Example: www.contact.com
It happens if a domain name cannot be converted to an IP address when a request is made, it will show a “404 Not Found” Page.
It happens if a domain name cannot be converted to an IP address when a request is made, it will show a “404 Not Found” Page.